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The Lost ARC / Unit 10   ARC 231 short lesson, about 20 seconds

Two Kinds of Trust

Captions available

The idea

Daniel McAllister distinguished, in nineteen ninety-five, cognitive trust, based on evidence of reliability and competence, from affective trust, based on the quality of the relationship.

In practice

Trusting a manager because she follows through, and because you know she cares.

Where people slip

The book says the two grow differently: cognitive trust through consistent behaviour over time, affective trust through moments of genuine care.

Your place on the trail

Every lesson rests on earlier ones and opens later ones. Tap any to jump.

Unlocks

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