Sanctions
This video presents the same text shown beside it, spoken and on screen. It adds nothing the text does not say.
State
A sanction is the response a group gives to behavior, rewarding conformity to its norms and penalizing departure from them.
Show
A held door earns thanks; cutting a queue earns a stare. Both are sanctions doing the same work.
Watch for
Sanction sounds like punishment, but a reward is a sanction too — the everyday meaning of the word is the trap here.