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Psychology / Unit 6   Psych 0689 short lesson, about 20 seconds

Encoding Failure

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The idea

Encoding failure is the absence of a memory because the information was never stored, not because it was lost.

In practice

Few people can draw a common coin accurately despite handling it thousands of times.

Where people slip

Exposure is not encoding. Attention is what separates the two.

Your place on the trail

Every lesson rests on earlier ones and opens later ones. Tap any to jump.

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