History of the United States II / Unit 3 USH2 0346 short lesson, about 20 seconds
Advertising
Captions available
The idea
Advertising spending reached almost one hundred million dollars a year by nineteen hundred, and professional advertising agencies appeared from the eighteen eighties.
In practice
Magazines and newspapers filled with illustrated advertisements for brand-name goods.
Where people slip
Advertising turned manufacturing into mass consumption, creating demand as well as meeting it. The next entry shows a surprising pioneer.
Your place on the trail
Every lesson rests on earlier ones and opens later ones. Tap any to jump.
Builds on
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