Skip to main content
SWStudyWalks Search

Evidence-Based Practice / Unit 9   EBP 1230 short lesson, about 20 seconds

Innovators and Early Adopters

Captions available

The idea

Diffusion of innovation theory describes how a change spreads through a group, beginning with innovators and early adopters rather than with everyone at once.

In practice

A change taken up first by the few who want it, then by others watching them.

Where people slip

Early on, effort goes to innovators and early adopters. Starting with the resistant spends the most effort where it returns least.

Your place on the trail

Every lesson rests on earlier ones and opens later ones. Tap any to jump.

Something wrong in this lesson? Flag it  ·  Sources for Evidence-Based Practice