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Principles of Microeconomics / Unit 17   MIC 1629 short lesson, about 20 seconds

Monopolistic Competition, Restated

Captions available

The idea

Many firms, easy entry, differentiated products. Short run, the firm is a monopolist on its own demand; entry shifts it left until it touches average cost, zero profit, below minimum average cost: excess capacity, the price of variety.

In practice

The shop settles at thirty a day when fifty is cheapest.

Where people slip

Zero profit does not make it efficient; price still exceeds marginal cost.

Your place on the trail

Every lesson rests on earlier ones and opens later ones. Tap any to jump.

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