Appeal to Force
This video presents the same text shown beside it, spoken and on screen. It adds nothing the text does not say.
State
Substituting a threat for evidence.
Show
"Approve the variance, or the company relocates and takes its jobs." A consequence, not a reason the variance is warranted.
Watch for
Near-miss: stating consequences is legitimate when consequences are the question. The fallacy is offering them as evidence of an unrelated conclusion.