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American Government / Unit 6   Gov 253 short lesson, about 20 seconds

Agenda Setting

Captions available

The idea

Agenda setting is the media's act of choosing which issues or topics deserve public discussion.

In practice

Ethiopia's famine ran for years; aid flowed only after video reached western broadcasts.

Where people slip

Chosen coverage creates the reality voters and politicians react to.

Your place on the trail

Every lesson rests on earlier ones and opens later ones. Tap any to jump.

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